{"id":5956,"date":"2018-11-08T02:41:08","date_gmt":"2018-11-08T02:41:08","guid":{"rendered":"https:\/\/esportbet.com\/?p=5956"},"modified":"2020-10-05T22:01:33","modified_gmt":"2020-10-06T02:01:33","slug":"one-championship-teams-up-with-dentsu-for-new-esports-series","status":"publish","type":"post","link":"https:\/\/esportbet.com\/one-championship-teams-up-with-dentsu-for-new-esports-series\/","title":{"rendered":"ONE Championship teams up with Dentsu for new esports series"},"content":{"rendered":"<p>Mixed martial arts promoter ONE Championship will launch a <a href=\"\/leagues\/\" title=\"Esports leagues and tournaments\">competitive esports series<\/a> in 2019.<\/p>\n<p>Also on board is Japan&#8217;s Dentsu public relations firm, while Razer and Singtel will provide additional backing.<\/p>\n<p>The One eSports series will feature multiple games, with competitions to be staged in conjunction with ONE Championship MMA events in Asia.<\/p>\n<p>The Singapore-based company will also produce gaming content for a variety platforms, running the gamut from esport documentaries to reality TV programming.<\/p>\n<p><strong>READ: <a href=\"https:\/\/esportbet.com\/news\/\" title=\"Read the latest esports news\">MORE ESPORTS NEWS<\/a><\/strong><\/p>\n<p>\u201cWe see a natural crossover between martial arts and gaming fans in Asia and an opportunity to bring them together under Asia\u2019s home of millennial live sports,\u201d said Chatri Sityodtong, CEO of ONE Championship.<\/p>\n<p>\u201cONE Championship is committed to bringing its same brand of large-scale event production and live broadcast capabilities, unique world-class content production, global media distribution, storytelling expertise, and marketing experience to ONE eSports.\u201d<\/p>\n\n<!-- Table view: sport-bp -->\n<style>\/* info (hed, dek, source, credit) *\/\n\n<\/style>\n    <h3 class=\"rm-sport-banking-title\"><img decoding=\"async\" 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                                                          title=\"Claim bonus at Bovada\"\n                                                                                           target=\"_blank\">Claim a 50% deposit bonus up to the value of USD $250<\/a><\/td><\/tr>\n\n\n            <\/tbody>\n<\/table>\n\n\n\n\n<p>Razer, one of Asia&#8217;s leading manufacturers of gaming hardware, recently matched the Malaysian government&#8217;s US $2.4 million budget contribution towards the development of esports in the region.<\/p>\n<p>The firm&#8217;s subsidiary brand, eSports Mogul, will play a significant role in establishing ONE&#8217;s logistical and organisational resources.<\/p>\n<p>Telecom giant Singtel is no stranger to the professional gaming industry, having launched the PVP eSports Championship earlier this year.<\/p>\n<p>Dentsu will use its standing in the Japanese marketplace to promote and expand the ONE eSports brand throughout Asia.<\/p>\n<p>\u201cWe recognize good synergy between martial arts and esports, making this a fantastic opportunity for both ONE Championship and Dentsu to participate in this growing segment in Asia, as well as leverage multiple content platforms for additional sales and business opportunities,\u201d said Dentsu director Shuntaro Tanaka.<\/p>\n<p>ONE Championship, now valued at around US $1 billion, is committing $50m of its own capital towards the project.<\/p>\n<p>The promoter has also named MMA athlete Demetrious Johnson as brand ambassador for ONE eSports.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ONE Championship, the Singapore-based MMA promoter, is teaming up with Dentsu, Razer and Singtel to launch the ONE eSports series in 2019.<\/p>\n","protected":false},"author":15,"featured_media":5961,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":"","footnotes":""},"categories":[3],"tags":[4,488],"class_list":["post-5956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-featured","tag-one-esports"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ONE Championship teams up with Dentsu for new esports series - Esport Bet<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/esportbet.com\/one-championship-teams-up-with-dentsu-for-new-esports-series\/\" \/>\n<meta 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Championship, the Singapore-based MMA promoter, is teaming up with Dentsu, Razer and Singtel to launch the ONE eSports series in 2019.","og_url":"https:\/\/esportbet.com\/one-championship-teams-up-with-dentsu-for-new-esports-series\/","og_site_name":"Esport Bet","article_published_time":"2018-11-08T02:41:08+00:00","article_modified_time":"2020-10-06T02:01:33+00:00","og_image":[{"width":1100,"height":550,"url":"https:\/\/esportbet.com\/wp-content\/uploads\/2018\/11\/one-championship.jpg","type":"image\/jpeg"}],"author":"Staff Writer","twitter_card":"summary_large_image","twitter_creator":"@esportbetcom","twitter_site":"@esportbetcom","twitter_misc":{"Written by":"Staff Writer","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/esportbet.com\/one-championship-teams-up-with-dentsu-for-new-esports-series\/#article","isPartOf":{"@id":"https:\/\/esportbet.com\/one-championship-teams-up-with-dentsu-for-new-esports-series\/"},"author":{"name":"Staff Writer","@id":"https:\/\/esportbet.com\/#\/schema\/person\/19a7544dcef76dfaf3be038555dfdbf3"},"headline":"ONE Championship teams up with Dentsu for new esports 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